At Hookit, we help brands maximize their sponsorship investments while empowering athletes, teams, leagues, and federations to prove and increase their value to sponsors. We are growing our team to support our meteoric growth in the new media, data-driven and insight focused sports sponsorship analytics space - an industry and approach we pioneered nearly five years ago.
This year, more than $130B will be invested globally in sports sponsorship and related marketing activation. In years past, the value of sports sponsorship was broadly estimated based on assumptive, impression-based measurement of traditional media channels like television, print, and radio. With the massive growth and shift to social and digital media, these modern channels demand modern methods to track engagement and sponsorship value with real-time, verified data and insights.
Hookit developed the first, most trusted standard in the global marketplace that effectively measures $5B per month of previously unknown sponsorship value that brands receive from athletes, teams, leagues, venues, and events in social and digital media. Now actively tracking nearly 500,000 sports entities across the largest social and digital media platforms, Hookit has become a must-have tool for digitally-focused, forward-thinking companies like Major League Soccer, Soccer United Marketing, Canadian Olympic Team, Monster Energy, GoPro, McLaren Honda F1, Kantar Media, Liverpool FC, PGA European Tour and World Surf League, who use Hookit’s platform to drive increased ROI on their sponsorships.
About the Program
The Hookit internship program is flexible and positioned to get you real world experience in a fun, fast-paced environment and industry. We have openings in sales, product development and marketing. In your cover letter, please let us know the time frame you are looking to intern and the concentration you would like to focus on.
Our internships are non-paid, but may qualify for credits towards your degree if your school allows it.